It’s almost certain that everyone reading this has heard of ‘manufacturing of consent’, if you haven’t, read on for the perfect example of this in action which has surfaced from Labour’s very own ‘think tank’ the IPPR…..always curious how the IPPR is a ‘think tank’ whilst Migration Watch is a ‘pressure group’ in BBCspeak.
The IPPR has produced a classic of its kind. You can see the cogs spinning hard as the machine churns out the blueprint for a persuasive plan of action that is designed to manipulate the Public into accepting a course of action that a particular pressure group wishes to have implemented by politicians.
In this case the IPPR is manoeuvring to change the way vehicles are taxed.
The IPPR starts from the premise that the Public will be resistant to any changes…to overcome this resistance the ‘plan’ is put into action…approaching the issue indirectly...essentially tricking the Public:
- The first problem is how to get the Public interested and primed to accept behaviour change…to do this you have to create a ‘problem’ that must then be ‘solved’, one that is urgent, compelling and personal….in this case they chose ‘air pollution’…a problem that you can easily make alarmist and exaggerated claims about having serious and detrimental effects upon the Public…especially their children….and all headline grabbing, so guaranteed Media coverage.
- Once you have created a ‘problem’ and alarm about that ‘problem’ you can go on to suggest the solution….the ‘solution’ that is in fact the one you were really wanting to implement regardless of the amount of air pollution ….in this case to tax vehicles in a radically new way….with the rich paying vastly more to travel.
- So now you have a ‘problem’ and a ‘solution’…all you need to do is persuade the politicians to buy in…which is easy as if the Public have bought in they will be demanding action, or rather ‘they’ in the shape of the pressure groups on their ‘behalf’….assuring politicians that there are votes to be won.
- The politicians legislate for the new tax measures. …to er…cut air pollution. Job done.
You wanted to change the taxation and you succeeded, not by raising dry, boring technical issues about vehicle taxation but by a subterfuge….pretending the issue you were looking to solve was air pollution.…and it ‘just so happens’ changing the vehicle tax was a good method to do this.
There are other details that add impact to the plan and either bring more arm twisting pressure to bear or add ‘credibility’ to it.
- You might like to get the endorsement of credible and authoritative organisations…in this case ‘Liberty’.
- Get local authorities on board who will use their resources and even legal powers to engineer the changes.
- Present this as a local issue, spin it so that the problems and the benefits of reform will be felt locally, effecting people’s own families, and not on a national, impersonal level.
- Use health and safety legislation to bypass any barriers to implementation….H&S trumps all these days.
- Avoid referendums….don’t give people time to think and other alternatives to your favoured solution.
- Put a cost onto the ‘problem’ that you have conjured up…possibly a financial cost or health or quality of life….if people can be persuaded that the ‘probelm’ costs them money they are likely to be happier to pay, or be inconvenienced, to change things…encourage the idea that reform is cost neutral….any costs will be mitigated by savings.
- Use euphemisms to add glamour and mystery to your project…or to hide unpleasantness….such as ‘active travel’….what is ‘active travel’? Walking and cycling…but, the plan says…only in the summer. Enjoy that bike ride to work.
- Raise awareness of how the ‘problem’ impacts on quality of life and the safety of families.
Relevant to the BBC?
Firstly the proposal to change vehicle taxation methods bears a similarity to proposals to change the BBC’s licence funding…any changes are complex and involve a ‘subscription’ method….pay by the mile for cars and pay by view for TV.
If it can be done for vehicles, which would in fact be more complicated, it can be done for the BBC…..and just as the present vehicle taxation regime is untenable long term, so is the BBC licence levy.
Secondly the IPPR has produced a scheme that is a classic of its kind…..one that the BBC has already adopted and adapted to present climate change to us and persuade us to accept the claim that there is an apocalyptic problem and that it is man made, to accept the idea that we are going to burn, to accept the need for action, to accept the need to close down CO2 producing industry and other CO2 generating methods such as travel.
The BBC is at the heart of the climate change lobbying industry, without it providing such heavyweight propagandaand authority it would be difficult for the climate lobby to make such headway…it already struggles against mere bloggers and a few ‘maverick’ scientists who stick their heads above the parapet.
Who is the Svenagli that is leading the BBC by the nose down the road to ruin for us all? Roger Harrabin.

Harrabin was at the centre of the plot to cajole, coax and convert the BBC to the Green agenda. His CMEP seminars were designed to bring together all the editors, news heads, programme commissioners, producers, writers and performers and persuade and convince them to make climate change a major part of their programming…either as news and documentaries or inserted into dramas, comedies and children’s programming as almost subliminal messaging for viewers.
Quality of life issues, cost to the planet, danger to your own families and guilt about how our actions are supposedly effecting poor nations are all emotional, logical or shaming strategies deployed to prompt us into accepting the green agenda by the BBC….as well as relentless disaster scenarios and tales of how successfully other nations are adopting renewable energy….to make it seem ‘normal’ and that we are being left behind.
However whilst the planet has certainly warmed there is no proof as to the cause…just speculation and the constant reference to ‘risk’…what if we do nothing and it is real?
The Science is far from ‘settled’.
The costs of doing nothing are unknown in reality but the costs of doing something are known and ever increasing.
You could say Roger Harrabin is the man to blame when your energy bill goes up due to the enormous cost of subsidising renewables or you aren’t allowed to drive your car anymore and you have to take up ‘active travel’ instead.
Roger Harrabin….history will be the judge….and I don’t think it will look back too kindly on him….or the BBC for not living up to its mandate to provide impartial and accurate news and information.



