, so much so that at 1am London time, fifteen hours after the story went live, it remained the most popular story worldwide, according to BBC Views Online’s on Most Popular Now stats.
As is their way with anti-US stories, BBC Views Online enthusiastically reported:
The world’s richest model has reportedly reacted in her own way to the sliding value of the US dollar – by refusing to be paid in the currency.
Gisele Bündchen is said to be keen to avoid the US currency because of uncertainty over its strength.
The Brazilian, thought to have earned about $30m in the year to June, prefers to be paid in euros, her sister and manager told the Bloomberg news agency.
The only problem is that, it turns out, Supermodel Gisele Not in Buffett’s Bear Camp on Dollar After All, Manager Tells CNBC:
This morning a Bloomberg story got picked up by several news outlets, including Warren Buffett Watch, reporting that Bundchen had asking to be paid in euros rather than dollars due to uncertainty about the U.S. currency’s future. That would have put her in the same camp as Buffett, who’s been bearish on the dollar for awhile now.
But just a few minutes ago, CNBC Squawk Box producer Stephanie Landsman spoke by telephone with Anne Nelson, Bundchen’s manager. Nelson tells us reports that Gisele wants to be paid in euros are “false.” Nelson’s take: “Some idiot in Brazil reported something just to make news.”
Nelson points out that Gisele lives in New York City, and thus needs U.S. dollars for her big-city lifestyle.
Those pesky wire-services, again – though at least this one gets credited – presumably because the BBC wasn’t willing to take responsibility for standing up such a dubious sounding story themselves.
Bündchen’s manager’s statement of the obvious (to anyone in possesion of half-a-brain and access to Google that is), that “Gisele lives in New York City, and thus needs U.S. dollars for her big-city lifestyle”, rather gives the game away, at least for any reporter who wants to honestly report the finer details of the remuneration of a supermodel (who’s not exactly a household name, at least not in this household), as distinct from reporters keen to rush into print with an anti US-dollar story.
I wonder if we’re going to see the BBC publish a correction just as prominently for just as long, or if we’ll have to make do with a small after-thought of a correction on the story page, long after the damage is done and most people have moved on…
“This information is not true … I do not recall ever having said anything that could be interpreted in that way.”
The company that handles publicity and contract negotiations for Gisele in Brazil, Image Net, has demanded a retraction from various media outlets, Patricia Buendchen said.
Thank you to Biased BBC reader moonbat nibbler for the links.