There’s Fiona Fox’s outrageous claim that the way the BBC could really improve its science coverage is to have fewer sceptics. She says:
“To have a sceptic or contrarian in every interview is really misleading the public.”
Luckily, she enthuses, the BBC is doing a fine job of correcting this grotesque imbalance.
“With Climate Science there’s been a real change with people like Richard Black and Roger Harrabin fighting internally to say ‘We don’t have to have a sceptic every time we have a climate scientist.'”
The routine challenging of claims, an essential part of science, is largely absent from the BBC’s science reporting.
On ‘false balance’….. balanced reporting is ‘extremely rare’ in routine science reporting by the BBC….there is little evidence of the use of balance in BBC science reports.
The BBC has long shut out climate sceptics from the debate about climate change…such a policy becoming ‘official’ after its review into its science reporting by Professor Steve Jones….the ‘false balance’ of having allegedly inexpert, unqualified, ‘marginal’ speakers to be guarded against…as the science is of course settled.
The choice of the fanatical pro-climate change Jones as the reviewer showed that the BBC had no intention of an honest debate about its science coverage.
The BBC Trust tells us that ‘Professor Jones makes clear it that, overall, BBC science content is of a very high calibre, has improved over the past decade and outstrips that of other broadcasters both in the UK and internationally. ‘
Just how true is that and just how much ‘false balance’ did the BBC indulge in anyway before the Jones review?
It would seem that Jones’ conclusions were based upon his own prejudices and not the research upon which his report was supposedly based.
Here, via Bishop Hill, we can hear Felicity Mellor from Imperial College London, who did the legwork in analysing the BBC’s science reporting, telling a different story about the BBC’s balance, the quality of its science coverage and the damage such reporting does to the public interest and even ‘democracy’.
These are some selected points about the BBC from the 40 minute speech:
Two main points:
1. Too much science journalism…produces ‘media noise’ not enlightenment.
2. Science journalism underuses balance
The journalistic norm of balance is underused.
The media noise masks significant silences.
She says she is looking mainly at routine science journalism rather than controversial areas such as the badger cull or climate change.
[I would actually disagree with that…..when you listen to what she says you can apply it all to the BBC’s reporting on climate change]
But she does qualify that….. looking at how routine science journalism works informs us as to how the more controversial areas are covered….it establishes the norms and standard practices that then become problematic in the reporting of controversies.
There is too much dependence on press releases..the BBC’s broadcast news depends on press releases for 50% of its coverage, rising to 75% when covering scientific research.
Nigel Hawkes from the Times said that ‘knowing enough is no longer important‘ for science reporters as much material is handed to them on a plate by scientists themselves.
Toby Murcott from the BBC’s World Service said that ‘we reported without significant analysis, depth or critical comment…we just translated what scientists said.’
David Whitehouse talking about the embargo system when reporters hold back news and then broadcast the press release….‘it encourages lazy journalism and poor correspondents.’
Such journalism fails to address the Public interest…there is a lack of democratic accountability…serving instead those who wish to promote the science and the institutions that hand out the press releases.
The ‘media noise’ from these institutions makes other voices inaudible through intensive PR campaigns, which have the effect of cocooning the power adventure, shielding it from rigorous public scrutiny by fabricating positive stories of its performance within media saturated settings.
The absence of counter voices means science journalism does not serve the public interest.
On ‘false balance’ she states that balanced reporting is ‘extremely rare’ in routine science reporting….there is little evidence of the use of balance in BBC science reports.
There were only 6% of reports that had independent critical voices in them making comments demonstrating the limitations of the research or uncertainties.
The BBC’s science correspondents were the least likely to include ‘uncertainty’ about anything they were reporting upon as ‘fact’.
The lack of balance was encouraged by the sources of the press releases and the BBC’s failure to move beyond these.
Far from ‘false balance’ being the norm as suggested by the likes of Steve Jones and those who wish to silence all climate change critics for instance, any balance is rarely seen in BBC science journalism.
The routine challenging of claims, an essential part of science, is largely absent from the BBC’s science reporting.
Who finances the research is an important issue…research shows that who funds research often affects the outcome.
Only 3% of BBC news broadcasts mentioned who funded research….Steve Jones ‘shrugged off’ such suggestions when challenged on this claiming that much research was publicly funded.
[However…publicly funded organisations are often just as biased as any commercial one…look at the BBC…or the University of East Anglia..the government’s Climate Change Committee…or charities and other NGO’s….commercial interests are not the only ones that have to be guarded against. Harrabin, and Black when at the BBC, often targeted sceptics and tried to examine their sources of finance…..without a similar attempt to do the same for the pro AGW lobby]
The way Felicity Mellor tells it you might have a completely different view of the BBC’s science reporting than that of the BBC Trust:
The Trust welcomes the clear finding that BBC science coverage is generally of a very high quality. Given the Trust’s duty to ensure that the interests of licence fee payers are served, together with the public expectation of the highest of standards from the BBC and the organisation’s role in informing the public about science, this is an important conclusion.